We identify your target market
We define the companies most likely to need your services and build the target list.
Performance-based outreach
Pay per positive reply for marketing companies.
We identify your target market, you approve every company, and we handle personalized outreach. You pay $75 only when an approved company replies with genuine sales interest.
FOR MARKETING COMPANIES
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$75 PER POSITIVE REPLY
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YOU APPROVE EVERY COMPANY
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PERSONALIZED OUTREACH
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$0 SETUP FEE
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$0 RETAINER
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$75 PER POSITIVE REPLY
01 / How it works
From target market to positive replies.
A straightforward five-step process.You approve every company
You review the list and remove clients, existing opportunities, competitors, conflicts, or anyone you do not want contacted.
We create personalized outreach
We write a relevant message for each approved company using its business and market context.
We contact every approved company
We manually review the appropriate public contact form and submit the personalized business inquiry.
We notify you about positive replies
Replies land in the dedicated campaign inbox you create. We monitor the inbox, verify each response, and notify you whenever one is positive.
02 / What counts
What is an accepted positive reply?
Counts when it meets the standard
- A real person represents an approved company
- The reply expresses genuine commercial interest
- It asks a relevant question about scope, pricing, fit, timing, proof, or implementation
- It agrees to a reasonable next step
- Or it asks for information about the service, including a simple “send info” reply
Does not count
- Automated confirmations or routing notices
- Negative replies or opt-outs
- Existing, off-ICP, duplicate, or conflicted opportunities
- Referrals until the referred person engages
- An ambiguous response followed by immediate rejection
When a reply qualifies, we notify you. The approved company, original message, response, timestamps, and acceptance reason remain documented for billing review.
03 / Pricing
$75 per positive reply.
No setup fee. No retainer. You pay only when a response meets the accepted-positive-reply definition above.
Per accepted positive reply
$75
Nothing is charged until a reply counts.
Included at no extra cost
- Target-market research
- Personalized outreach
- Contact-form submissions
- Dedicated-inbox monitoring
- Positive-reply notifications
Automated replies, negative replies, routing notices, and opt-outs are never billed. Each billable result is backed by the outreach message, response, timestamps, and acceptance reason.
04 / Client fit
Built for proven offers.
Pure performance works when the offer is ready to convert.
Clear niche
One defined market and one proven offer.
Relevant proof
At least two relevant wins and a usable case study.
Enough market
At least 250 legitimate, nonconflicted target companies.
Strong value
Preferably $10,000 or more in first-year gross profit per customer.
Fast follow-up
A named salesperson responds within one business day.
Clean operations
CRM suppressions and capacity for five sales conversations monthly.
We confirm fit before beginning. We keep one target market and one offer focused so the economics can be measured cleanly.
05 / FAQ
Clear answers before we start.
The important parts of targeting, outreach, replies, and billing.What counts as a positive reply?
A real person at an approved company must express interest by asking a relevant question, asking for information, including a simple “send info” reply, or agreeing to a reasonable next step. Automated, negative, routing, duplicate, and off-target responses do not count.
How are the companies selected?
We define the target market from your offer and proof, research the companies, and give you the complete list to approve before outreach begins.
How is the outreach personalized?
Each approved company receives a message tailored to its business and market context. We manually review the message and the appropriate public contact route before submitting it.
What exactly do I pay for?
You pay $75 only for an accepted positive reply. There is no setup fee or retainer, and research, submissions, automated replies, negative replies, and opt-outs are not billed.
Do you guarantee a number of replies?
No reply volume is guaranteed. We provide a controlled process and evidence for every result, and you pay only when an accepted positive reply arrives.
What happens after a positive reply?
You create a separate campaign inbox and authorize Lightning Leads to monitor it. Replies stay in that inbox. When one meets the accepted-positive-reply definition, we notify your team so your salesperson can follow up.
A simple fit check
See if your offer qualifies.
We review your niche, proof, target pool, customer economics, and follow-up capacity. You receive a clear fit decision before outreach begins.
Book a fit call ops@lightningleads.co